About Us

The name “BonusFinder” says it all. We’re dedicated to helping players find the biggest bonuses offered by some of the best online casinos and sportsbooks the US has to offer, ultimately giving them a chance to “Play With More”.

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But our story runs much deeper than that. Keep reading to learn more about us and what we can do for you as you navigate through the growing number of online casinos in 2024.

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Our Story

The vision behind BonusFinder was started by Riku Vihreasaari. Although the BonusFinder US platform was officially founded only in 2019, Riku developed a passion for the online casino industry long before that. Even before he could read, Riku's love for the industry was ignited, eventually leading to a 10-year run as a professional high-stakes poker player. This passion was passed down from his father, and over the years, he has been able to apply many of the lessons learned from online gambling to his everyday life.
2017

BonusFinder is founded

Founded with a mission to help people “Play With More"
2019

Entering the US market

Launched in the US with licenses from New Jersey and Pennsylvania Gaming Control Board. We received our first 2 award nominations. The team grew to 20 people.
2020

New licenses acquired

Received licenses in Colorado, West Virginia, Tennessee, and Michigan. Received 5 more award nominations, and the team grew to 25 people.
2021

Time for growth and successful marketing campaigns

Received licenses in Arizona and Virginia. Our Netflix and Pizza dream job contest went viral around the world. The team grew to 35 people.
2022

Joined the Gambling.com Group

Became part of the Gambling.com group and won our first award for ‘Marketing Campaign of the Year’. The team grew to 40+ people.

Our Mission

Our mission at BonusFinder is to help people “Play With More” by accessing the best, biggest bonuses in the industry. We make this happen every day in numerous ways.

First, we help players gain a better understanding of online casinos and how they operate. Then, we put plenty of time and research into finding the best bonuses available from the most reputable casino providers.

To make our mission a reality, the final step is to connect players with these bonuses by providing accurate information on each provider and how to maximize each bonus to its fullest potential.

Our Values

There are several core values that come along with our “Play With More” mentality.

  • Legitimacy and legality: We’re well aware that the internet is littered with illegal options hailing from countries like Costa Rica that aren’t safe gambling environments for US players. This means that every casino and sportsbook reviewed by us is fully licensed and regulated by the proper state’s regulatory bodies.
  • Trust: We want to provide only the most accurate, transparent, and trustworthy reviews to our readers. We have spent thousands of hours researching and testing the sites so that we can provide the most in-depth reviews, giving players all of the information they could possibly need in order to play online and access bonuses.

Our Team

BonusFinder is run by a group of gambling experts. Every member of the team has either worked as a professional gambler or worked with casinos and sportsbooks.

The growing team behind BonusFinder is still small, but we make up for our size through a passion for the industry. Our knowledge and love for the US legal gambling market are second to none.
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Through this knowledge and passion, we take care of everything on BonusFinder, from testing and reviewing casinos and sportsbooks to all the technical website stuff in the background. We even have experience working closely with local state regulators on compliance and licensing.

What We Do

To put it as simply as possible, BonusFinder is a user-driven and independent casino review portal. There’s a lot that goes on in the background to deliver on our Play With More mission.

As you browse through the site, you’ll notice that each provider comes with an in-depth review. These reviews include information on everything from payment methods and payout times to bonus details, games, and betting markets covered.

In addition to all this must-have information, we also do all the bonus math so that you know exactly how much to put in so that you can get the most out of each operator’s bonus offer.

Why Place Your Trust in Us

Gathering this wealth of information isn’t always easy, and we spend a lot of time researching every provider we review. In order to guarantee that the reviews provided contain information you can trust, we have an in-depth review process for each provider.

There’s a lot that goes into this review process, and we look closely into topics like:

  • Safety & Security of the Operator
  • Customer Service
  • Deposits & Withdrawals
  • Mobile Compatibility
  • Welcome Bonuses & On-Going Offers
  • Loyalty Programs
  • Product Variety (Casino Games Offered)
  • Branding & Site Interface

In order for an operator to meet our standards for each consideration above, we dig deep to find the answers that will give us insight into whether or not an operator deserves our praise.

We also consider what’s important to us as players so that you can have the best experience possible.

How Is Our Service Offered for Free?

?On the topic of trust, we also want to be transparent about how we operate. Many of you are probably wondering how we are able to operate a free-to-use site. Simple: We’re able to offer free information thanks to the fees we receive from the providers listed on our site who we are affiliated with.

When an online casino or sportsbook gets traffic that’s directed from BonusFinder, we get a small commission. But that doesn’t mean our reviews are biased in any way.

In fact, the best way for us to get those commissions is to be upfront and honest about the providers we review so that our readers continue to trust us and use our information in the future.

Awards

Since its launch in 2019, BonusFinder has received a hefty dose of industry recognition through the following nominations:

  • Casino Affiliate of the Year – EGR Operator Awards 2019
  • Best Newcomer – iGB Affiliate Awards 2019
  • Affiliate of the Year – EGR North America Awards 2020
  • Marketing Campaign of the Year – EGR Operator Awards 2020
  • Casino Affiliate of the Year – EGR Operator Awards 2020
  • Affiliate of the Year – EGR Operator Awards 2020

In addition to numerous nominations, in 2022 BonusFinder received the award for the Marketing Campaign of the Year at the iGB Affiliate Awards.

As Seen On

Not only has BonusFinder been recognized with numerous awards and nominations, but the site has also been praised through notable media coverage.

You may have already seen Bonusfinder and our team mentioned in various sites and publications, including:

Play With Care

Safety is paramount, and you should never gamble beyond your limits. BonusFinder takes responsible gambling seriously, and you should, too.

The key thing to remember is that gambling is a lot of fun – when done the right way. It’s important that you set your limits financially and mentally. Check in regularly to make sure that gambling isn’t taking away too much from your daily life.

Let’s put it like this: gambling is a nice way to add some additional excitement when you watch Sunday Night Football, but continuing to gamble on various sites until 3 am could be a cause for concern. Recognize the signs of compulsive gambling early to avoid further problems.

So set your limits, and as the late Kenny Rogers once so eloquently put it: “Know when to hold ’em / Know when to fold ’em.” This statement applies to poker, casino gambling, and sports betting.

The main purpose is to have fun and stop if the action stops being fun. You can access more information on Responsible Gambling by clicking here.

author
Author
Head of Content

Internationally renowned author Henri Ojala has spent more than a decade mastering the ins and outs of the gambling industry, focusing on online poker, sports betting, and casino games. With over 10 years of experience in the gambling industry, he is a respected expert in various forms. Henri shares his extensive knowledge of strategies, odds, and risk management, earning him recognition as an authority in the online casino field.